Knowledge Center
Glossary
Plain-language definitions for promotional products, printing, and branding terms.
Safe Area
The zone where important content should remain to avoid trimming, folds or production tolerances.
Screen Printing
A process that pushes ink through a prepared mesh stencil onto the surface.
Setup Cost
A one-time production charge associated with preparing a job.
Spot Color
A specific premixed or separately printed color rather than a CMYK process build.
Sublimation
A heat-transfer process that turns dye into gas and bonds it with compatible polyester or coated surfaces.